Shot by multi-award winning director Adam Berg over four weeks in Brazil, France, London and India. What sets this film apart is that it is not actually a film. Every location is real. The stairs in Lapa-Brazil, the council estate in Aulnay-Paris, Virginia Primary School in Tower Hamlets-London and the boys school, main street and community centre in Jodhpur-India.
All these places remain transformed by a palette of 120 wonderful vibrant colours of paint. The people you see painting are not actors, they are real people from the local areas who rolled up their sleeves with us to paint. 260 of them from all over the world. These are the people who fill the pages of this blog, whether by flickr slideshow, interview or in one of our documentaries posted below. The track behind this film -’Go Do’ by Jonsi- could not be better suited and acts as an emotive anthem or call to arms for the world to start colouring.
All these places remain transformed by a palette of 120 wonderful vibrant colours of paint. The people you see painting are not actors, they are real people from the local areas who rolled up their sleeves with us to paint. 260 of them from all over the world. These are the people who fill the pages of this blog, whether by flickr slideshow, interview or in one of our documentaries posted below. The track behind this film -’Go Do’ by Jonsi- could not be better suited and acts as an emotive anthem or call to arms for the world to start colouring.
Grey is out. Gloom is gone. This is the beginning of a colour crusade that is spreading around the world. The more of us who join in, the bigger the splash will be. Come colour the world with us.
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